“OYC Insights” - Emerging Markets11-01-2012
In the new edition of our newsletter we will again share with you our experience from the emerging markets. Last December we visited the vibrant city of Moscow and attended the biggest medicalevent in Russia – Zdravookhraneniye.Click on the following link to get an impression of the event and Moscow: http://on.fb.me/zW44iE
Russia is not only one of the fastest growing markets nowadays, but also the largest country in the world. With a population of over 140 million, Russia has more hospitals and physicians per capita than almost any other country. The fall of the Soviet Union prompted huge investments by the government in the healthcare sector to induce modernization of its healthcare system. Increasing development within the healthcare sector makes Russia an attractive market for foreign investors to enter.The growth in the In Vitro Diagnostics market alone is expected to be in double digits for the coming ten years.
OYC Europe offers a full range of business development services to IVD, API and Nutraceutical companies that want to expand their business to Russia. OYC Europe can help you with product registration, market research, an extensive distributor network and marketing promotion to help you get into Russia effectively.
Please contact Emerging markets representative Vasil Daskalov at vdaskalov@oyceu.com or please contact your local sales representative at OYC Europe for more information.